Built in Ghana.
Built for the world.
We are a full-service digital marketing agency founded on one uncompromising belief — that ambitious brands everywhere deserve world-class strategy, not a local compromise.
Born from a conviction
that Africa deserves better.
Probus Consortium was founded by Makafui Kwadzokpo with a single, clear-eyed conviction: that ambitious African businesses deserve the same calibre of digital marketing strategy available to the world's top brands — not a scaled-down, compromised version of it.
Too many agencies in the market are selling surface-level tactics without strategy, vanity metrics without accountability, and cookie-cutter solutions without genuine understanding of a client's business. Probus was built to be the antidote.
Based in Accra, Ghana, and operating globally, we work with ambitious brands at every stage — from businesses finding their digital footing to organisations demanding sophisticated, multi-channel growth infrastructure. What unites every engagement is our obsession with one thing: measurable results.
To engineer measurable digital growth for ambitious brands — combining data-driven strategy, creative excellence, and integrated execution to turn every marketing investment into compounding business results.
To be Africa's most trusted full-service digital marketing agency — and a globally recognised name synonymous with precision, performance, and transformative growth.
The principles that
drive everything we do.
Integrity First
We tell clients what they need to hear, not what they want to hear. Honest reporting, transparent pricing, and accountable strategy — always.
Results Obsessed
Every strategy, every campaign, every piece of content is measured against one standard: does it move the needle for your business?
Integrated Thinking
No siloed tactics. Every channel, campaign, and creative decision connects to a unified growth strategy designed for compounding returns.
Data Intelligence
Instinct informed by evidence. We make decisions backed by rigorous data analysis, continuous testing, and real-time performance intelligence.
Client Partnership
We don't work for clients — we work with them. Deep collaboration, radical transparency, and genuine investment in your long-term success.
World-Class Standard
Ghana-based, globally competitive. We hold ourselves to the same standard as the world's best agencies — because our clients deserve nothing less.
Not just another
digital agency.
The difference between a good agency and a great one isn't the services they list — it's how they think, how they work, and what they hold themselves accountable to.
Senior-led on every account
Your account is handled by experienced specialists, not passed to juniors after onboarding. Every strategy is built and executed by people who have done it at the highest level.
Strategy before tactics
We never run a campaign before understanding your business model, competitive landscape, and growth levers. Strategy is the foundation — execution is the multiplier.
Full attribution, zero guesswork
We build proper measurement infrastructure from day one — so you always know exactly which channels, campaigns, and content are driving revenue. Not just traffic. Revenue.
Integrated across all channels
SEO, paid media, content, social, email, and web — all aligned to the same strategy, the same KPIs, and the same north star. No fragmented efforts, no wasted spend.
World-class standard, African roots
Built in Ghana, operating globally. We bring international best-practice thinking with the cultural intelligence and market understanding that only comes from being here.
The people behind
your growth.
A lean, senior team built for excellence — every client relationship handled at the highest level, every time.
Makafui Kwadzokpo
Digital strategist, growth architect, and founder of Probus Consortium. Makafui built the agency on the conviction that African businesses deserve world-class digital marketing — and has spent his career proving it client by client.
Moravia Joyce Kwadzokpo
Joyce Kwadzokpo is the financial backbone of Probus Consortium — the disciplined, sharp-minded force that ensures every growth strategy we build for clients is matched by an equally sound financial foundation within the agency itself.
With a meticulous eye for numbers and an instinctive understanding of how financial strategy intersects with business growth, Joyce brings structure, accountability, and commercial clarity to everything Probus does. She oversees financial planning, budgeting, client account management, and the operational infrastructure that allows the agency to deliver world-class work — consistently and at scale.
Behind every campaign that delivers ROI for a Probus client, there is a financial framework that Joyce has helped architect. Her conviction is simple: great marketing without great financial management is just noise. Together, they are unstoppable.
We're growing
We're building a world-class team of strategists, creatives, and data specialists. If you're exceptional at what you do and want to work with ambitious brands — we want to hear from you.
View Open Roles →
Let's build something
extraordinary together.
Tell us about your business. We'll come back within 24 hours with a clear, bespoke growth strategy — no cost, no obligation.